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Immersive and multimedia: culture expands its sphere of influence to the 5th dimension.
The Kunstpalast DĂĽsseldorf is one of the most visited museums in North Rhine-Westphalia. With over 130,000 exhibits, the permanent exhibition also has a lot to offer. Since the grand reopening in November 2023, a German art museum has combined augmented reality with audio guides for the first time, fully integrating visitors' smartphones into the art experience.
Would you like to learn more about Hamburg Jungfernstieg Labyrinth?
Click hereAttract digital native generation to your cultural institution by speaking their language.
New opportunities for digital mediation: museums can use Augmented Reality to support educational programs. School classes and educational institutions can benefit from a more interactive and engaging learning experience.
Gamified experiences. Through interaction and immersion, augmented reality turns art and history into a real experience through digital re-enactment and gamification. In contrast to linearly designed films or audio guides or printed material, users can take part in challenges and play interactive games to learn more about the exhibits. This is a great way to get young people in particular excited about visiting a museum.
Reach out to a wider audience.
Accessibility. Museums can use Augmented Reality to make art and culture accessible to people with disabilities.
Scalable guided tours: Visitors can explore the museum at their own time and at their own pace, without being tied to guided tours or rental equipment. Tours can also be offered outside the museum space and into the city.
Multilingual: Augmented reality can provide translations and interpretations in different languages to make the background to the exhibits easily understandable for a wider audience.
Are you working at a smart city, navigation, mobility, or public transportation business? Let’s discover how AR can assist your passengers and residents!
Contact UsAre you a manager or curator at a gallery, museum, memorial site, culture center, or similar? Let’s discover what AR can do for your business!
Contact Us“What digital experience would you like to host at your location?”
Isabelle Eyrich (Business Development at ZAUBAR)